Brand Manager
Abbott
Job Overview
| Role: | Brand Manager |
| Location: | India - Mumbai |
| Employment Type: | Full Time / Permanent |
| Industry: | IT / Software / Core |
Organization / Company Name
Abbott
(See full description for company details)
Important Dates
- Posted On: 06 February 2026
- Application Deadline: ASAP (Apply immediately)
Job Description
JOB DESCRIPTION:
JOB SUMMARY
Drive consumer marketing for Child Nutrition Supplement category (PediaSure), through effectively co-creating and executing marketing plans with special focus on leveraging digital medium to build brand equity.
CORE JOB RESPONSIBILITIES
- Co-create and execute strong marketing programs to drive full funnel campaigns in the target audience – consumers. Execute with help of cross functional teams. Tracking and measuring the impact of the Marketing Programs.
- Generate business insights looking into data to identify gaps / opportunities and conceptualize actionable plans to address them.
- Execute impactful brand communication materials and manage creative, digital and production agencies to deliver the materials in a cost impactful manner.
- Liaise with media (both mainline & digital) and CRM agencies to create and execute robust consumer journeys to drive new user acquisition and retention by continuously optimising CPL and CPA
- Co-create and execute strong bottom-of-funnel marketing strategies to accelerate conversion & New user acquisition on E-commerce and CRM
- Manage A&P spend budgets and related provisions
- Support and drive sales – work in close partnership with sales/ trade team to ensure marketing programs are driven consistently and in a high-quality manner.
- Follow due diligence in documentation and ensuring OEC (ethics & compliance) SOPs are followed.
Minimum Education
Post Graduate
Education Level
Major/Field of Study
MBA
Marketing
MINIMUM WORK EXPERIENCE
Experience
Experience Details
5+ Years
- Proven track record of brand management in FMCG/healthcare companies
- Digital-first thinking in marketing – proven experience of having worked on modern ways of marketing (digital, social, influencer, etc)
- Proven track record of business analysis to drive actionable insights.
- Should be excellent in interpersonal, influencing and negotiation skills
- Proven track record for designing, implementing and tracking impact of creative marketing programs through sales force.
The base pay for this position is
N/AIn specific locations, the pay range may vary from the range posted.
JOB FAMILY:
Product Management
DIVISION:
ANI International Nutrition
LOCATION:
India > Mumbai : BKC Building
ADDITIONAL LOCATIONS:
WORK SHIFT:
Standard
TRAVEL:
Yes, 50 % of the Time
MEDICAL SURVEILLANCE:
Not Applicable
SIGNIFICANT WORK ACTIVITIES:
Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
Educational Qualification
Candidates should possess a relevant degree (B.E/B.Tech, M.E/M.Tech, MCA, or equivalent) from a recognized university. Please refer to the specific requirements in the Job Description above.
Age Limit
As per company rules. Generally, candidates should be at least 18 years of age.
Salary / Pay Scale
Best in Industry / Not Disclosed by Company.
Application Fee
NIL (No application fee for private jobs).
Selection Process
- Resume Shortlisting
- Online Assessment / Technical Round
- HR Interview
- (Process may vary by company)
How to Apply
Interested and eligible candidates can apply online using the link provided below.
- Click on the "Apply Now" link below.
- You will be redirected to the official career page of Abbott.
- Read the job details carefully.
- Click on "Apply" and fill in the required details.
- Submit your application.
Important Links
Important Instructions
- Read the full job description on the official site before applying.
- Ensure your resume is updated and matches the job requirements.
- Check your email regularly for updates after applying.
Disclaimer: This job posting is for information purposes only. We are not associated with Abbott directly. All applications are processed through the official company website. Do not pay any money to anyone for this job.
